According to statistics from Statista, Android’s global market share has decreased over the past few years, falling from 77.32% in 2018 to 69.74% in 2019, according to StockApps (via Wccftech). Even though iOS still has a significant lead over Android, it seems like it is making progress. In the same amount of time (five years), iOS’s market share of smartphones increased from 19.4% to 25.49% as of January 2022. With the new iPhone 14 launching on Sept 4, 2022, we may expect to see a bigger jump in terms of iOS market share.
Having said that, why are so many Android users predicted to switch platforms in 2022? As you might expect, there isn’t a simple answer because Apple has been producing dependable and attractive phones for a very long time. If some Android users had decided to convert at any point, they could have done so years ago.
Let’s examine what would persuade Android users to move to the iPhone and iOS before addressing the more crucial query of whether Android users should actually consider an iPhone in light of iOS 16 and the iPhone 14 or hold off until the iPhone 15 series, which is (spoiler) what I intend to do.
Apple’s Plan On Converting Android Users to iOS with Great iPhone, Reliable Operating System and Superb Marketing
Apple has long had a plan to convert Android users into “Apple sheep,” as Android users refer to themselves. In the grand scheme of things, this encompasses Apple’s unparalleled marketing, Cupertino’s reputation for producing nearly flawless phones, and best-in-class customer service.
Apple has a couple more tricks up its sleeve when it comes to this particular time of year and the move to iPhone 13 and iPhone 14…
What is Apple Doing To Convert Android Users to iOS in 2022-2023
Highly Customizable operating system
The remarkable new personalization features of iOS 16 Apple will eventually allow you to personalize your iPhone, similar to Android phones. The lock screen will now be more customizable than that of an Android phone. You’ll also have access to dynamic wallpapers and fonts. In addition, iOS 16 will enable you to execute intelligent operations such as instantly locating duplicate photographs, altering photos in bulk, unsending an iMessage, and even using your iPhone as a webcam for your Mac…
iPhone Hardware Upgrades
Apple is preparing its most aggressive lineup of iPhones to date, giving in to the trend of larger phones with the iPhone 14 Max, which replaces the iPhone mini; high-resolution cameras (which will play a major marketing role); and next-generation performance thanks to a new cooling solution (which Android has had for years).
Related : 3 Expectations from Apple September 2022 launch that could Convert more Android users to Apple Users
Is Increasing Price A Good Strategy? It seems like it is for Apple
Despite the fact that the iPhone 14 Pro and iPhone 14 Pro Max are anticipated to experience a price increase, certain reports indicate that consumers are more eager to invest in a premium smartphone.
In a world of RM5,000 to RM6,000 Android flagship phones, the iPhone 14 and iPhone 14 Max should be shockingly reasonable around RM3,580.40 To RM4,100.00 , but Apple also has a huge wildcard in the iPhone 13, which is projected to drop in price to RM 3,132.00, which might rekindle interest in this superb phone.
Should Android users really consider an iPhone because of iOS 16 and iPhone 14 or should they wait for the first USB-C iPhone?
And now we reach the one practical issue that truly matters… Should you get a new iPhone 14 model now, or should you wait for the next-generation iPhone? This question is extremely common, and many consider it to be meaningless, and I cannot say that I disagree with them.
Because new iPhones are released every 12 months, you could continue playing this game for a very long time if you choose to wait for the next, more advanced, or superior model. The problem is considerably more complicated in the Android ecosystem, where new phones are released almost every month.
Having said that, and as I alluded to at the opening of the article, I have no doubts this year! Due to the iPhone 15 series, I will not purchase an iPhone 14, iPhone 14 Max, iPhone 14 Pro, or iPhone 14 Pro Max. This will be discussed in a forthcoming article, but in a nutshell:
- iPhone 15 and iPhone 15 Pro are likely to finally (and I mean finally) move from Lightning to USB-C, which will be the single most compelling argument for Android customers to switch to iPhone.
- According to rumours, the iPhone 15 Pro will finally include a periscope zoom camera for long-range magnification, which is my favourite feature on my Google Pixel 6 Pro (by far).
- The iPhone 15 Pro should be the first device with a 3nm chipset that can boost Apple’s already impressive performance and efficiency.
Are you an Android user who’s planning to switch to iPhone? Let us know.